Tips and Tricks

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Why Persuasive Copy Is the Unsung Hero of Any Website Build

When it comes to building a website, most people focus on design. After all, visuals grab attention and create that crucial first impression. But while stunning design may get visitors in the door, it’s the copy—the words on the page—that convinces them to stay, engage, and eventually buy. In short: great design turns heads, but […]

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Video: Networking Online and Off – Tips, Do’s and Don’ts

Networking is essential to starting, building and maintaining your business. Regardless of the economy networking is the key to success. Whether networking online through sites like Linkedin, Facebook or Twitter or in person, face-to-face networking like an after hours networking event, how you network and interact is key. The following video will explain my ideas

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A Twitter Spinoff Launches for Moms – Social Media Overload

So in January, Ms. Herrscher began thinking about ways to apply the principles of Twitter to her site. She wanted something where her readers “wouldn’t have to dig through the millions of people on Twitter to find moms, or moms in their area or moms with their common interests,” she said. “It’s a smaller, manageable

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Google Analytics – A startup guide to better understanding how to fully utilize this powerful tool

Google’s Analytics team has put together a great video to help people fully understand the power of their analytics program. It’s worth checking out. I’d like to hear what you think and how you use analytics for your Website. Post them below.

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