So, Conficker was a bust. The Windows worm that some expected to eat the Internet pretty much did what more level heads expected – changed the way it looked for further instructions, and little else. It was no online apocalypse, but it also wasn't an April Fool's Day joke.
There's a great Nike commercial starring Michael Jordan.
"Ive missed more than 9000 shots in my career. Ive lost almost 300 games. 26 times Ive been trusted to take the game winning shot and missed. Ive failed over and over and over again in my life. And that is why I succeed"
How many SEO goals are aimed at winning the battle, and not the war?