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Seth's Tip - Blog then Social

Prioritize Your Blog: Ensuring Content Ownership Before Social Sharing

Transcript: Hey, everybody. It’s Seth. I’m back from Niagara Falls. Anyhow, I wanna talk briefly about something that I saw on LinkedIn, where people were talking about how they’re getting kicked off of LinkedIn and losing all their content, or they’re getting kicked off of LinkedIn and they have to fight for 4 or 5 […]

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Podcast studio. With microphone and headphones and wires

The Power Of Podcasting

Podcasting has emerged as a pivotal tool for businesses, offering numerous advantages that traditional marketing channels cannot match. One of the main reasons businesses should pay attention to podcasting is its ability to foster deep, personal connections with audiences.  It’s different from text-based content or even videos in a number of ways.  Multitask And Still

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Everyone Has A Story

Branding, Storytelling, Messaging, Positioning: The Unstoppable Combo for Small Businesses!

Did you ever feel like your business is lost in the crowd, struggling to find its voice and identity? Have you ever grappled with establishing a unique space for your venture in a saturated market? Or perhaps you find it challenging to connect emotionally with your customers and communicate your brand’s true essence effectively. Trust

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People network and global earth connection in innovative perception . Business people with modern graphic interface linking many people around world by social media . 3D illustration .

Why Going Offshore for Web Design and Digital Marketing Isn’t Always the Best Idea

In today’s global marketplace, businesses have a wealth of options when it comes to outsourcing tasks like web design and digital marketing. Many companies consider going “offshore” to save costs, but this choice can sometimes lead to more headaches than savings. In this post, we will explore some of the potential pitfalls of offshore web

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woman vacuuming a room with a smile on her face. Trendy Ripped jeans and white t-shirt

Are Brands Behind the Times When It Comes to Gender Stereotypes in Ads?

This is an update to the post I wrote back in 2019 based off of a MarketingLand.com article. Gender roles and stereotypes have been a topic of debate for decades. There are many movements aimed at breaking down traditional gender roles and eradicating gender stereotypes. However, despite the progress that has been made in other

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people-talking-at-computers-about-life-sciences

Biotechnology and Life Science Digital Marketing Doesn’t Have To Be Hard

If you’re in the biotechnology or life science sector, you know that things are booming right now. Companies are getting funding for their discoveries and they need to start working on marketing. But one big question looms. Where do they start? Start with digital marketing. Digital marketing is a broad term that can be difficult

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