Link Report for September 18th through September 19th

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The Link Report

This is the Link Report for September 18th through September 19th:

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  • Social media on marketers’ menu for 2010 – Trends & Ideas – BizReport – While email remained the most popular media among marketers for use next year (56.8% "realistically" plan to use it), social media isn't far behind. Over half (56.3%) "realistically" plan to include it in future marketing plans, found the Center for Media Research.
  • Business Implications of Facebook Lite: Advice for Social Media Marketers and Businesses on Facebook | – Facebook Lite is a stripped-down version of the Facebook social media application that went live in September of 2009. Facebook has stated their intention to be the service of those users who do not have high-speed internet connections or bandwidth to support the main site.
  • Local companies embrace social media to bond with customers | Minnesota Public Radio NewsQ – We've heard a lot lately about the power of social media services like Facebook and Twitter to connect people, spread news and even influence world events. Tens of millions of people are signed up for one or more of these services that connect folks with shared interests or concerns.
  • The New AIM: Less Clunky and Annoying, More Social – PC World – I use AOL’s instant-messaging network all day long, but I’m not sure when I last used the AIM software itself (with the exception of the iPhone version). I’ve associated it with feature bloat, annoying ads, and a sort of old-timy, Web 1.0 feel. So I long ago switched to other clients that support the AIM network (Apple’s iChat when I’m on a Mac, GAIM when I’m on Windows, and the Web-based Meebo anywhere and everywhere).
  • Blueprint: A CSS Framework | Spend your time innovating, not replicating – Blueprint is a CSS framework, which aims to cut down on your development time. It gives you a solid foundation to build your project on top of, with an easy-to-use grid, sensible typography, useful plugins, and even a stylesheet for printing.
  • Ultimate Cheat Sheet Colllection – – Cheat Sheets are handle for web development. Usually, these sheets are either printed out and pasted on the wall of your working area or they are placed on your computer as wallpaper. Referencing in this way makes working faster and more effective. Here are a complete list usually used by most designers and developers during web development. Enjoy!
  • Tutorial: How to change plugin table structure in WordPress – – Some of us will have problem updating or changing your table structure in your WordPress plugin after it has been released to the public. Many people will come up with different ideas to change their existing plugin structure to a new one. Idea such as checking for that particular column existence either through pure SQL or mixture of SQL and PHP. However, the approach here may be a bit overkill. There is a much simpler way.
  • RedBeacon Wins The Top Prize At TechCrunch50 2009 – RedBeacon is a new service that made its public debut at TechCrunch50 that further streamlines this process by bringing the OpenTable model of online transactions to much broader spectrum of services.
  • Google Launches New Ad Marketplace; Display Ads Will Never Be the Same – You’re probably familiar with Google AdSense and AdWords, Google’s (Google) flagship advertising products. It’s how Google makes its billion of dollars. Highly targeted text ads appear on Google search and third party websites that are part of the AdSense program. Advertisers buy ads based on keywords, with more popular keywords costing more per click than less popular terms.
  • MediaPost Publications Study: Half Of Ad Impressions, 95 Percent Of Clicks Fraudulent 09/18/2009 – Click fraud continues to plague online advertising, but many just want to sweep it under the rug. Radar Research managing partner Marissa Gluck calls it "the dirty little secret of the online ad industry that no one wants to talk about."

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